Huawei and ZTE to boost sales of smartphones

8 Feb

Analyst firm IDC published the results of sales of mobile phones and smartphones for the past year. Especially, the report notes the progress of two Chinese manufacturer – Huawei and ZTE . During the fourth quarter, Huawei has shipped 10.8 million smartphones – with 89.5 percent more than a year earlier. This allowed the first Chinese manufacturer to stand in third place in the ranking of smartphone manufacturers. The growth of the supply of ZTE not so much (48%), but that did not stop the producer in the fourth quarter of last year to enter the top five market leaders. From IDC reported that smartphone srednotsenovite budget and helped Chinese companies gain market but now the challenge for Huawei and ZTE’s market hi-end phones. Good examples of this are the newest smartphones – Huawei Ascend Ascend Mate and D2 , and ZTE Nubia Z5 and S Grand .

However, companies are holding 3-5 spot away from the market leaders – Apple and Samsung . The Korean company has sold in the last quarter and 63.7 million smartphones take 29% of the market (in the previous year and sold 36 million sets, or 22.5% of the market). Apple sold last quarter 10.8 million smartphones more than in 2011, its market share is 21.8% (in 2011 – 23%). Sony deservedly occupies the fourth place. The Japanese have managed to sell 9.8 million for the quarter smartphone, which is 55% higher than in the fourth quarter of 2011

Looking at the data for smartphones this year, after Samsung (with 39.6% of all deliveries) and Apple (25,1%), Nokia ranks almost on par with HTC and RIM . Smartphone shipments for the year were up 10 percent to 545 million units.

Deliveries of phones (smartphones + the usual apparatus) in the fourth quarter reached 482.5 million units. Leaders are Samsung (23%), Nokia (17,9%) and Apple (9,9%). Apple has managed to occupy almost 10% of the mobile market (in the fourth quarter), with sales of three models – iPhone 5, iPhone 4S and iPhone 4 .

Leaders for the year are the same – Samsung, Nokia and Apple . An interesting fact is that in 2012 the world has sold fewer mobile phones than in 2011 (although only 0.2%). This is explained by the fact that it has an active change in consumer demand from ordinary phones to smartphones. For example, ZTE in the fourth quarter for the first time sold more smartphones than regular phones.


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